Bose fa la voce grossa e presenta uno smart speaker e due smart soundbar con supporto ad Alexa (e non solo)

Bose fa la voce grossa e presenta uno smart speaker e due smart soundbar con supporto ad Alexa (e non solo)
Edoardo Carlo
Edoardo Carlo

Bose è uno dei marchi più conosciuti ed apprezzati nel settore dell'audio. Oltre ai suoi storici rivali, al produttore del Massachusetts hanno di recente iniziato a pestare i piedi anche nuovi concorrenti, del calibro di Amazon, Google ed Apple, desiderosi di accaparrarsi il nascente mercato degli smart speaker. Nonostante Bose produca dispositivi audio a tutto tondo, ha deciso di mettere per bene in chiaro le cose, lanciando una nuova serie di prodotti, tutti smart.

Si tratta di Home Speaker 500 e Soundbar 500 e 700, rispettivamente uno smart speaker e due smart soundbar, capaci di coniugare la proverbiale qualità audio assicurata dalla pluridecennale esperienza del produttore nel campo e la solita cura nel design, nella costruzione e nei materiali impiegati, ad un alto tasso tecnologico, con Bluetooth, Wi-Fi e un sistema proprietario di ben 8 microfoni per captare al meglio la voce dell'utente.

Tutti e tre i dispositivi supportano infatti Alexa, l'assistente vocale di Amazon, ma Bose ha promesso che nel 2019 arriverà anche il supporto per Google Assistant e Apple AirPlay 2.

Se la dotazione smart va dunque a pareggiare quanto offerto dai nuovi rivali, la partita si sposta soprattutto sulla qualità sonora: ecco dunque la tecnologia ADAPTiQ di Bose, che promette un suono più avvolgente. Home Speaker 500, Soundbar 500 e 700 saranno disponibili in USA da ottobre con prezzi rispettivamente di 399,99$, 549,95$ e 799,95$.

Begins Next Chapter in Company’s Legendary Home Audio History

August 28, 2018 — Today, Bose begins the next chapter in its legendary home audio history with a new wireless smart speaker and two new smart soundbars — the Bose® Home Speaker 500 for music, and the Bose Soundbar 700 and Soundbar 500 for music and home theater. Each crushes the limitations of spaciousness from a single enclosure, combining size-defying performance with superior voice pickup and the power of Amazon Alexa now, other voice assistants to follow, and AirPlay 2 for simple streaming from Apple devices added in early 2019.

Engineered from the ground up, the new Bose smart speaker and soundbars use the proprietary mic technology found in Bose headsets and headphones to hear commands better over louder listening levels. With Bluetooth®, Wi-Fi, and Alexa built-in, they deliver instant, easy access to millions of songs and tens of thousands of skills for information, entertainment, smart home control, and more. They work brilliantly alone or together as a multi-room system. And they’re all available beginning this October.

“Voice-controlled speakers aren’t new, and there are plenty of great options to choose from. But we had a different vision for ours, inspired by what we could uniquely do to make the experience better,” said Doug Cunningham, category manager in the Bose Consumer Electronics Division. “All of our new smart speakers double up on functionality. It takes just one Home Speaker 500 to deliver true stereo separation — there’s no need to pair two. Our Soundbar 700 and 500 are thin and discreet with jaw-dropping surround sound — whether you’re streaming Spotify or watching a movie. They combine Bluetooth and Wi-Fi for unbeatable ease of use, can be mixed and matched to play in sync or separately, and with new Alexa functionality and more VPAs on the way, they’ll only get better over time.”

Voice Control — The Bose Microphone Difference The new Bose® Home Speaker and Soundbars use advanced Bose microphone technology developed over years of research for Bose commercial headsets, consumer headphones, and other applications — past and future. They each feature a custom-designed eight-microphone array precisely positioned for accurate near-field and far-field voice pickup — when it’s quiet, noisy, or your music is playing loudly. Whether you’re close by or across the room, or a playlist is set for the background, a party, or competing with conversation, they’ll hear you the first time.

The Bose Home Speaker 500 The Bose Home Speaker 500 has the widest soundstage of any smart speaker available today. It’s wrapped in seamless anodized aluminum, is a mere 8″ high x 6″ wide x 4″ deep, and uses two custom drivers pointed in opposite directions — so sound reflects off surrounding walls, separating instruments to the far left and right, and placing vocals where the artist did. The result is powerful and lifelike — without artificial effects or distortion. And when touch control is preferred, or the phone is out of reach, there are buttons for basic functionality located right on top.

The Bose Soundbar 700 and Soundbar 500 The Bose Soundbar 700 was engineered to outperform every other product in its category, matching its stunning performance with equally stunning design. At just over 2″ high by 4″ deep and 38″ long, it has curved clean lines, a wraparound metal grille, and a gorgeous tempered glass top. Inside, it’s packed with proprietary technology. Bose PhaseGuides™ have to be heard to be believed, sending multiple channels of a soundtrack or song throughout a space, placing discrete sound in places where there are no speakers. Bose DSP, custom low-profile transducers, and QuietPort™ technology deliver exceptional detail and depth for your favorite tracks, crystal clear dialogue for Netflix, and dramatic realism for sports. To manage the TV or other connected equipment, the Bose Soundbar 700 also comes with an intelligent universal remote.

Like the Soundbar 700, the Soundbar 500 is a workhorse — letting you switch seamlessly from audio for video to music. At 1.75″ high x 4″ deep and just over 31″ long, it’s smaller, thinner, and features a subtle matte finish to fit neatly under a television screen, virtually invisible — until you turn it on.

Both new soundbars use proprietary ADAPTiQ® — a technology pioneered by Bose and refined over several years — to acoustically adjust to their surroundings, and HDMI Audio Return Channel (ARC) for compatibility with future technology. They also can be wall-mounted or expanded with a wireless bass module and rear speakers for a full 5.1 experience.

Pricing and Availability The Home Speaker 500 will retail for $399.95. The Soundbar 500 and 700 will retail for $549.95 and $799.95, respectively. All are sold at Bose retail stores,, and from authorized Bose dealers.

Via: 9 to 5
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